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Introduce Corporate Communications sub-team; update Integrated Marketing in the marketing handbook, part 2

Michael Friedrich requested to merge reorg-marketing-handbook-2 into master

Why is this change being made?

Note: This MR is based on !115464 (merged) and requires it being merged prior.

Apply changes from the marketing reorganization tasks in #13991 (closed)

  • Move Corporate Communications into /handbook/marketing handbook
  • Update Integrated Marketing landing page
  • Move Corporate Events to Integrated Marketing
  • Move Digital Strategy into Integrated Marketing
  • Move Social Marketing into Integrated Marketing > Digital Strategy
  • Update redirects and CODEOWNERS
  • Update names and titles

Note: The integrated marketing/corporate communications handbook and sub-pages need a separate review for consistency and accuracy from DRIs; this is out of scope for reorganizing the structure and adding basic color to the handbook.

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Author Checklist

  • Provided a concise title for this Merge Request (MR)
  • Added a description to this MR explaining the reasons for the proposed change, per say why, not just what
    • Copy/paste the Slack conversation to document it for later, or upload screenshots. Verify that no confidential data is added.
  • Assign reviewers for this MR to the correct Directly Responsible Individual/s (DRI)
    • If the DRI for the page/s being updated isn’t immediately clear, then assign it to one of the people listed in the Maintained by section on the page being edited
    • If your manager does not have merge rights, please ask someone to merge it AFTER it has been approved by your manager in #mr-buddies
  • If the changes affect team members, or warrant an announcement in another way, please consider posting an update in #whats-happening-at-gitlab linking to this MR
    • If this is a change that directly impacts the majority of global team members, it should be a candidate for #company-fyi. Please work with internal communications and check the handbook for examples.

Edited by Michael Friedrich

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