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Introduce Brand and Product Marketing handbook and reorganize the Marketing handbook, part 1

Michael Friedrich requested to merge reorg-marketing-handbook-1 into master

Why is this change being made?

Applies marketing handbook reorganization changes from #13991 (closed)

  • Create Brand and Product Marketing handbook, and apply the new structure with content movings
  • Rename Strategic Marketing to Product and Solution Marketing
  • Add redirects.yml
  • Update CODEOWNERS
  • Fix broken URL anchors
  • The main handbook pages for Brand and Product Marketing, Product and Solution Marketing, Brand, Design, Content have been reviewed to provide accurate naming, and introductions, and to remove corporate marketing references.

Note: This MR does not update outdated information, or fix wrong namings that already have been there. Its main purpose is a new brand and product marketing landing page, and reorganized structure with all updated URLs.

Review App URLs

Author Checklist

  • Provided a concise title for this Merge Request (MR)
  • Added a description to this MR explaining the reasons for the proposed change, per say why, not just what
    • Copy/paste the Slack conversation to document it for later, or upload screenshots. Verify that no confidential data is added.
  • Assign reviewers for this MR to the correct Directly Responsible Individual/s (DRI)
    • If the DRI for the page/s being updated isn’t immediately clear, then assign it to one of the people listed in the Maintained by section on the page being edited
    • If your manager does not have merge rights, please ask someone to merge it AFTER it has been approved by your manager in #mr-buddies
  • If the changes affect team members, or warrant an announcement in another way, please consider posting an update in #whats-happening-at-gitlab linking to this MR
    • If this is a change that directly impacts the majority of global team members, it should be a candidate for #company-fyi. Please work with internal communications and check the handbook for examples.
Edited by Michael Friedrich

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