Video ad assets
Goal
Drive Network interest and conversions with video ads.
What needs to be done
Create 2-3 video assets that match these guidelines:
- 15 seconds long
- Explain the product in the first 3 seconds
- 16:9 (landscape) and 9:16 (vertical) format
- Person talking OR video of application OR background style video
Customer segments
- Creator / coach who wants to monetize their content / lessons.
- Media company / publisher who wants a social component and memberships to their already published news website / etc.
- Activitypub users who want to monetize their content on the fediverse, but can't at the moment.
- Church communities (microtarget)
Acceptance Criteria
-
...
QA
UX/Design
Finalized asset
Consolidated ad -> walkthrough of all of them (6)
Example reel - Creator target segment
Note - The ones listed below are the assets I believe we should send AdRhino.
Creator reel (Doggo)
Media company reel
Church community reel
Mobile
-
Is Mobile Required?
Personas
Experiments
Definition of Ready Checklist
-
Definition Of Done (DoD) -
Acceptance criteria -
Weighted -
QA -
UX/Design -
Personas -
Experiments
Edited by Chaitanya Prashant