UXD: External Boost embed presentation
Goal
As a Boost customer / advertiser, I want to reach audiences off of Minds with my social media campaign so that I can reach more people and drive more conversions.
What needs to be done
Visually mock up various layouts for Boost ads that fit into these sizes:
- 300 x 250
- 300 x 600
- 970 x 250
We will likely need to iterate based on feedback from Boost advertisers + publisher partners.
Designs should:
- Communicate the advertiser message
- Incorporate advertiser copy + media
- Be optimized to drive conversions
- Primary click action is to drive clicks to advertiser's URL
- Secondary click actions to navigate to advertiser's Minds profile / minds.com
- Social media engagements can be used to enhance the presentation, but it is expected that they are non-interactable from external Boost embeds
QA
UX/Design
Explainer vid of options and considerations
Mobile
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Is Mobile Required?
Personas
Experiments
Acceptance Criteria
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Definition of Ready Checklist
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Definition Of Done (DoD) -
Acceptance criteria -
Weighted -
QA -
UX/Design -
Personas -
Experiments
Edited by Chaitanya Prashant