Reword UI copy in pipeline editor empty state to be more descriptive for first-time users

Context & problem to solve

Exploring CI/CD is the top trial motivation, yet most trial users fail to set up pipelines. GitLab-specific terminology and concepts creates learning barriers for users from other platforms. (insight)

Proposal

Change the UI copy of the pipeline editor empty state to be more descriptive for users who are new to GitLab.

Current implementation	Proposal

Links

• Figma
• Prototype

Scope of this issue

This issue is a first part of a series of proposed changes to the pipelines empty states. See this comment for more information