Learn GitLab `Invite Your Colleagues` with tasks
Experiment summary
We believe that suggesting tasks will help new valuable signups invite more colleagues to evaluate and begin to adopt GitLab.
To verify that, we will include [x] tasks to the Invite modal
when triggered from Learn GitLab.
And we’ll measure the impact on...
- Team Activation
- Question: Would invites be the more appropriate metric or a specific activation event trigger (depending on the tasks we surface)
Secondary metrics
- ?
Engagement metrics
- Engagement with task selection in the invite modal
- Engagement with whatever we send the invitee
Long term metrics
- Paid conversion
- 60 day retention
Hypothesis
Business problem
Supporting data
- #345708 (closed) showed positive signals to paid conversion
- Invited user onboarding research
Expected outcome
Experiment design & implementation
ICE score
Impact | Confidence | Ease | Score |
---|---|---|---|
value 1 | value 2 | value 3 | Average(1:3) |
Known assumptions
Results, lessons learned, next steps
Checklist
-
Fill in the experiment summary and write more about the details of the experiment in the rest of the issue description. Some of these may be filled in through time (the "Result, learnings, next steps" section for example) but at least the experiment summary should be filled in right from the start. -
Add the label of the group::
that will work on this experiment (if known). -
Mention the Product Manager, Engineering Manager, and at least one Product Designer from the group that owns the part of the product that the experiment will affect. -
Fill in the values in the ICE score table ping other team members for the values you aren’t confident about (i.e. engineering should almost always fill out the ease section). Add the ~"ICE Score Needed" label to indicate that the score is incomplete. -
Replace the ~"ICE Score Needed" with an ICE low/medium/high score label once all values in the ICE table have been added. -
Mention the [at]gitlab-core-team team and ask for their feedback.
Edited by Paige Cordero