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Update NSM to Performance Indicators

James Heimbuck requested to merge jheimbuck_gl-master-patch-69837 into master

Why is this change being made?

The team testing page still referenced North Star metrics, we've changed to performance indicators and what we're tracking is outdated.

Also added the AARRR funnel as a first iteration on that chart.

Author Checklist

  • Correct MR template applied (e.g blog post)
  • Provided a concise title for the MR
  • Added a description to this MR explaining the reasons for the proposed change, per say-why-not-just-what
  • Assign this change to the correct DRI
    • If the DRI for the page/s being updated isn’t immediately clear, then assign it to your manager.
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    • If the changes relate to any part of the project other than updates to content and/or data files please make sure to ping @gl-static-site-editor in a comment for a review and merge. For example changes to .gitlab-ci.yml, JavaScript/CSS/Ruby code or the layout files.

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