Define audience personas

Doc: Idea Jolters https://docs.google.com/document/d/177YrqXs6DzGFeOpey1eGmSMJZ3pWHOpZPil2yIU_x7c/edit#heading=h.e2bcb4siqzkb

Think of your most doc-savvy developer.

Paul Foxworthy 14:21 14 Nov ... audience ... ? The reader may not be a developer.

Cameron: Good point. I'd like to extend to suggest that our docs should probably define audience personas.