Content Design System
UX writing style guide, branding guide.
Color palette (primary, secondary, highlight colors) for website.
Taking the blues from the Doctopus:
- Light blue (body) #D1E4FB R209 G228 B251
- Dark blue (eyes & smile) #4683F4 R70 G131 B244
- Mid blue (cheeks) #ADCAFC R173 G202 B252
Style guide for web copy and tone (acceptable phrases, what we don't say, etc.).
Where will it live - KB?
Edited by flicstar