Mob: Add e-commerce focused CTA's to Boost click goals (Shop now, Buy now)
Goal
Better serve advertising goals for both tenants and people on Minds, including the ability to grab user's attention with e-commerce specific CTA's
What needs to be done
Add 2 options to the "Get more clicks" goal with new CTA copy.
- Shop Now
- Buy Now
Acceptance Criteria
-
As a Boost customer, I want to use commerce-specific CTAs so that I can increase the click performance of my Boost ads. - Add
Shop now
andBuy now
options to the Boost purchase flow forClick goals
. - Display those matching texts on Boosts when the Boost is served.
- Add
QA
UX/Design
Mobile
-
Is Mobile Required?
Personas
Experiments
Definition of Ready Checklist
-
Definition Of Done (DoD) -
Acceptance criteria -
Weighted -
QA -
UX/Design -
Personas -
Experiments
Edited by (Mark) Ryan Sallee