- @prkos Gather up various feedback about Inkscape purpose, audience, direction, heart and soul (@prkos started on the thread popular in dev list, Ryan's got survey results, must forage forums, where else can we pull data from?)
- @prkos Expand branding guidelines, how to brand for different audiences, sort out the use of the logo and fonts, and how to deal with breaches inkscape/inkscape-web#166 (closed)
- Create marketing materials based on the branding guidelines (contest)
Ryan @ryangorley organize something with the new exciting RedHat podcast (since you're connected :) ), maybe get interviewed and talk about Inkscape development, different ways we get contributions (regular devs and fundraising)
- sort out techy part of fundraising for specific projects @bryceharrington (@prkos couldn't install demo inkscape-web#166)
- create flyer materials about Inkscape #12, inspiration in #11 (closed)
- write a detailed tutorial about how to create new templates, with cleaning up the code before committing
- write a page how a non-programmer can contribute to repo (fork? no build and test?)
We need clear instructions about:
- how Inkscape branding can be used
- copy voice guidelines (product names and descriptions, how to entice customers to purchase)
- do we always set the same design price (I always set $3.00)?
- a list of products we want to see
- do we publish some designs on the Spreadshirt shop? Wider audience?
Currently it's very unclear how far we can go with modifying the logo and tagline. Is the circle around the mountain ok, any other shape, do we prefer logo with text, with tagline, or we can go either way and let the customer decide? Can I use tagline alone (maybe put a very small inkscape.org in the corner of a pillow while tagline is spread all over)?
Is the small void in ink below the mountain supposed to be knocked out? So the snow peak is always white except when logo is white, but that little hole isn't printed out as white?
These are all considerations usually found in a graphic book of standards for a brand. Voice/atmosphere should also be defined. Do we present Inkscape as playful or serious, about standards or about artistic expression etc? What keywords are appropriate in products? The most important piece if information is to know your audience, who are the people who would buy these products, what is their demographics? Do we need a survey on this?