Drive Activation: Habit metric
## Overview The **Habit metric** is a key activation indicator that measures whether a user has developed consistent usage patterns by meeting at least one of the following criteria: - Being active 2+ days, OR having 2+ users active on the first day - Completing 3 or more of the events from the Aha metric This epic focuses on improving the habit metric to drive conversion and retention by helping users establish regular engagement with GitLab and experience multiple valuable features. | Metric | Baseline | Target | | --- | --- | --- | | Activation: Habit rate | 8.6% | 9.2% |
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