## Overview In order to support continued growth, we will continue to optimize the [Pricing Page](https://about.gitlab.com/pricing/). ## Key Results - Increase Premium and Ultimate sales conversion - Decrease page bounce rate / exit rate ## DRIs - Design: @jhalloran - Engineering: @ndubord ## RACI **Consulted** - @mpreuss22 - `@kkarthikeyan` (data/analytics) - `@supadhyaya` (product marketing/content) **Informed** - `@sytses` (CEO) - `@sfwgitlab` (CPO) - `@harshjawharkar` (VP Product marketing) - `@justinfarris` (product) - `@statimatla` (data/analytics) - `@kchen6` (Finance)