## 🙌 Overview of Version Control & Collaboration Use Case Integrated Campaign Epic This is the parent epic, organizing the epics and issues for the **Version Control & Collaboration Use Case** integrated campaign, launch date `TBD`. The related issues will be included below (upon rollout of the campaign) with _DRIs, due dates, and labels_ assigned appropriately. _Please see related issues for details related to their respective purposes - this epic will be used for high level communication regarding the integrated campaign._ ## Team * Marketing Programs: Jenny Tiemann @jennyt * Digital Marketing: Matt Nguyen @mnguyen4 Leslie Stinson @lstinson * Content Marketing: Suri Patel @suripatel * Product Marketing: Brian Glanz @brianglanz * Technical Marketing: @warias * Evangelism Marketing: @brendan * Growth Marketing: Shane Rice @shanerice * SDR: Shay Fleming @shayfleming ## High Priority Links * [Campaign Journey Mural](https://app.mural.co/t/gitlab2474/m/gitlab5736/1598463723968/58d10eb379665e32d416e8d8aed58d1d7c4e33e5) * [Campaign Execution Timeline (GANTT) >>](https://docs.google.com/spreadsheets/d/14W1_CzF67FKUPDi5mbip3AFXAwbi7ORF589N4fCYheI/edit#) - Owned by @jennyt * [Campaign Brief >>](https://docs.google.com/document/d/1TjCkpDd_y_hhGEk3Li6aEKg4eD3O53SIpfn0QlOrCTs/edit#) * [Live Campaign Page >>](https://about.gitlab.com/why/simplify-collaboration-with-version-control/) * [Google Drive >>](https://drive.google.com/drive/folders/1sgUFfX_2LDqm8yfJKpfCXSC1wPvDbetH) ## 🔗 UTM for tracking URLs * Overall utm_campaign - **`vccusecase`** * More on [when](https://about.gitlab.com/handbook/marketing/marketing-sales-development/online-marketing/#url-tagging) and [how](https://docs.google.com/spreadsheets/d/12jm8q13e3-JNDbJ5-DBJbSAGprLamrilWIBka875gDI/edit#gid=0) to use UTMs ## ⚡ Quick Links * [Marketo Program](https://app-ab13.marketo.com/#PG5330A1) * [SFDC](https://gitlab.my.salesforce.com/7014M000001dfsw) ## 👥 Target persona **[Target Persona & Positioning Matrix](https://docs.google.com/spreadsheets/d/14W1_CzF67FKUPDi5mbip3AFXAwbi7ORF589N4fCYheI/edit#gid=189445634)** * **Level:** Manager * **Function:** - App/Dev, IT Manager, Team lead, Software developer, DevOps engineer, Product manager