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CTA should start with a verb

Problem

Based on a Slack discussion, our CTA should start with a verb for clarity. However, we have 67 strings that start with New . Such as those below.

Screenshot 2025-04-11 at 15.43.16.png

Solution

We should change with a verb, depending on context; it should be Add a ... or Create a ... with the following rules:

  • Add⁣is to be used when an object already exists and you’re adding it to another object – e.g., a group or a list.
  • Create⁣is to be used when creating an entirely new object.