Internal Preview Dashboard - Audience

Summary

The goal of this dashboard is to understand more about our users. Who are they, how many of them are there, how much time are they spending, and what characteristics define them, e.g., browser, resolution, language.

Requirements

This dashboard should contain two widgets at a minimum:

  1. Users over time chart
    1. This chart is intended to show a user how many unique individuals have used their app over the given time frame.
    2. Daily Active User chart
      • Column chart if available, otherwise line chart
      • \_timestamp column as the x-axis, to the year-month-day granularity
      • unique count of source_ip as the y-axis
        • Open question: Is there a better value to use?
        • Example imageimage
  2. Sessions over time chart
    1. This chart is intended to show the user how many unique sessions have been used with in the app in the given time. This is distinct from unique users, since one user may have multiple sessions.
    2. Daily Sessions chart
      1. Column chart if available, otherwise line chart
      2. \_timestamp column as the x-axis, to the year-month-day granularity
      3. unique count of sessions as the y-axis
        • Open question: What value can we use for sessions?

In addition to the widgets above, add the below widgets to the dashboard.

  • Single stat
    • Total unique users (user_anonymous_id) – Integer
    • New users (new vs returning sessions) – Percentage
      • Could potentially explore showing delta plus true value like so (optional) Bildschirm_foto_2022-11-30_um_13.30.54
        • Utilizes metaIcon and metaText to provide true value
    • Total number of sessions – Summation of line chart
    • Average session duration? – Average time
      • Open question: Can we compute this?
    • Number of sessions per user – AVG(total sessions/total users)
  • Tables – Assume we don't have tabs to show multiple tables
    • Browser type
      • Browser version
      • Number of session
      • Number of unique users

All figures are spanning the time period selected at the dashboard level.

Concept Diagram of all widgets together

image

This was done with Google Sheets, so has stylistic choices of that program. It is intended to show the desired structure of the dashboard. Stylistic choices (color, font, etc) should be made to be consistent with Pajamas and the guidance it provides.

Screenshots from the Vision POC (deprecated)

Click to expand

Bildschirmfoto_2022-08-11_um_11.53.50

Bildschirmfoto_2022-08-11_um_11.55.26

Edited by Sam Kerr