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FE @iamphill

Meta issue: https://gitlab.com/gitlab-org/gitlab-ce/issues/13680

Design

So both:

• https://gitlab.com/gitlab-org/gitlab-ce
• https://gitlab.com/gitlab-org/gitlab-ce/tree/master

should be adjusted to look like: https://gitlab.com/gitlab-org/gitlab-ce/issues/20919#note_19320942