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Simplify acquisition process

Eliran Mesika requested to merge acq-process into master

Added a few updates to the acquisition process in order to simplify and allow for consistency:

  1. Kick off the process by emailing us
  2. Created a template for the initial call to make sure all data is collected in a consistent fashion
  3. Simplified process to a single-point-of-contact, Eliran
  4. Moved CEO call earlier in the process to make sure both sides are aligned before taking any due-diligence steps

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