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Updates to Product Analytics Group Direction page - initial definitions and opportunity sections for review

Lindsy Farina requested to merge lfarina8-master-patch-9e1d into master

Starting the Mr process for updating the Product Analytics Group Direction page to account for current definitions of Product analytics and the unique opportunity of our GA offering. This MR is 1 of a multi-part series to update this page to highlight current state of this project, reinforce the value props and ensure that any visitor to this page understands the vision, current state, and future direction of our team.

All reviewers, please feel free to edit, and if you would like to contribute in google doc form, please find that here. There are edits to the Use Cases section already in the works on that doc.

I may need some help validating the markdown on this MR, as I was not 100% sure how to do that from the IDE. If we need to, we can scrap this altogether and start over. Thanks to all for the 👀 on it!

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