Propose an A/B Testing Framework for about.gitlab.com (Spike)

Goals

Propose an A/B testing framework for testing conversion MVCs on about.gitlab.com so we can iterate, learn and increase conversions faster - and with more apples to apples data than comparing time periods.

Requirements

• Collaborate with appropriate stakeholders on MVC A/B test solution

Proposed Tasks

• Collaborate to identify potential requirements
• Set MVC requirements
• Collaborate on brainstorming technology solutions (consider build vs. buy)
• Propose a solution

Follow-on Issue

Create an A/B testing framework for testing conversion MVCs on about.gitlab.com so we can iterate, learn and increase conversions faster - and with more apples to apples data than comparing time periods.

• Co-design, develop and test solution on conversion MVC

@brandon_lyon @laurenbarker @shanerice @jjcordz @s_awezec @jackib