Update ESG Page
Goal
We would like to update the ESG page on about.gitlab.com when we launch our FY24 ESG report. The content and report issue is here: https://gitlab.com/gitlab-com/marketing/brand-product-marketing/brand-product-marketing/brand-design/-/issues/86
Jobs To Be Done
- Situation: We will be releasing our FY24 ESG report in July.
- Motivation: We want to update the ESG page on About.GitLab.com to reflect the most recent content and data
- Outcome: So we can accurately communicate with our stakeholders such as our investors, customers and team members on GitLab's ESG status
Please provide more information related to this request
Make sure the information you provide is relevant for your request. If unsure, please provide all the fields. Add/remove rows as needed.
If this is urgent, what is the business need for the urgency?
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Yes: what is the business need for the urgency
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No - the ESG report will launch July 24, 2024. The page needs to launch the same day.
If the requestor is not the DRI, find out if the DRI is aware of the request / wants to change things.
Does anyone in leadership have eyes on this project?
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Yes @robin -
No
Compliance / legal / accessibility regulations to be aware of?
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Yes: Please describe why
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No: All content will be reviewed and approved by legal prior to this update
What is the ultimate end goal vision vs the MVC1 iteration?
End goal for this MVC iteration is an updated ESG page that reflects the most current and accurate information in order to appropriately communicate with our stakeholders on GitLab's ESG progress
How do we measure success?
Interaction with stakeholders, report downloads
What analytics / data will we need to set-up?
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Yes: Track number of times the report is downloaded
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No
Page(s)
Which page(s) are involved in this request?
[ESG](https://about.gitlab.com/environmental-social-governance/)
DCI
In scope
What is within scope of this request?
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Deliverable 1 -
Deliverable 2
Requirements
What are the requirements for this request? Checklist below is an example of common requirements, please check all that apply and adjust as necessary:
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Copy writing -
Illustration -
Custom Graphics -
Research -
Data / Analytics -
UX Design -
Engineering