@@ -67,7 +67,7 @@ The goal is that we eventually have our partners aligned to our planning cycle,
2. The CMM builds a strategic plan of campaigns with the Channel partner's marketing contact. The team is expected meet on as frequent of a basis as is needed to support the plan. At least bi-monthly.
3. In advance of the due date for the plans (due dates listed above), the CMM is expected to add their plan directly into [Allocadia](/handbook/marketing/strategy-performance/allocadia/). Our CMMs need to add their plan into Allocadia as this is where we track our program spend and can run reports based on the various attributes in the Allocadia details panel.
4. Each campaign run by the CMM should have a [related epic](https://gitlab.com/gitlab-com/marketing/channel-marketing/-/issues/new?issuable_template=MDF_Campaign) that further details out with the specific campaign entails.
5. In advance of the quarterly scheduled QBR, which is run in alignment with [Q1, Q2, Q3 & Q4 Field Marketing QBR schedule](/handbook/marketing/field-marketing/#field-marketing-planning), the CMM's will complete this [regional deck](https://docs.google.com/presentation/d/10bUd4Zdk1NmbQB_a-JT_bBE5-fnZ7xZ9mElga4kn3-8/edit#slide=id.g1287bf62b57_0_209). This deck should be shared with the regional channel sales directora as well as the partner account managers (PAMs) and partner territory managers (PTMs).
5. In advance of the quarterly scheduled QBR, which is run in alignment with Regional Marketing's QBR schedule, the CMM's will complete this [regional deck](https://docs.google.com/presentation/d/10bUd4Zdk1NmbQB_a-JT_bBE5-fnZ7xZ9mElga4kn3-8/edit#slide=id.g1287bf62b57_0_209). This deck should be shared with the regional channel sales directora as well as the partner account managers (PAMs) and partner territory managers (PTMs).
- Communication about the campaign should happen in the epics, this Google slide deck is for the purpose of the QBR and high-level plan sharing. Allocadia,the epics and issues are the SSOT.
- While it is our goal to avoid mid-execution timed campaigns, it is possible to submit for approval mid-planning cycle. Should that be the case, you do not need to go back into your QBR deck and add the activity.
6. On a bi-annual basis (every 6 months) our CMMs are responsible for creating a [scorecard](https://docs.google.com/spreadsheets/d/1MuyKcDYMeIdfIcRGSzfLgy0SmGUG8ASPrhb4W0iHxkk/edit#gid=0&range=A1) with our partners. We have this scorecard in order to align around what's mutually important to the success of both of our business and to help with goal setting for future quarters. This should be built in collaboration with the Marketing-Ready Channel partner.
@@ -700,7 +700,7 @@ If you need support, use the #mktgops slack channel.
All information on swag can be found in the [swag process handbook](/handbook/marketing/brand-and-product-marketing/brand/merchandise-handling/). For event-related swag and tracking purposes, we utilize the tags `swag_corporate` and `swag_community`.
For all details regarding Field Marketing Swag and Event Assets, please visit the Field Marketing page [here](/handbook/marketing/field-marketing/#field-marketing-swag).
For all details regarding Field Marketing Swag and Event Assets, please visit the Field Marketing page [here](/handbook/marketing/field-marketing/#regional-marketing-swag).
