@@ -187,6 +187,10 @@ If you are unsure which provider is appropriate for your campaign, start a threa
- Log a **MktgOps issue** or
- Nominate the account again for enrichment or correction.
### Job-change handling (APJ)
When LeadGenius identifies that an APJ **contact** has changed jobs, Marketing Operations automatically sets the Salesforce **Contact Status** to `Disqualified – No longer at company`. This prevents APJ teams from continuing to work stale people while still preserving historical activity and attribution for reporting.
@@ -122,9 +122,11 @@ Custom fields start with [ZI] and will be visible in the Zoominfo section in SFD
## SFDC Account Enrichment
All the SFDC accounts are enriched and re-enriched with Zoominfo on a daily basis.
The Account object in SFDC is owned by **Sales Operations**.
Instant Enrich is turned on and will enrich any new accounts upon creation. Zoominfo Instant Enrich only updates with Account Name, Account Description, Website and Phone Number.
All SFDC accounts are currently enriched and re-enriched with ZoomInfo on a daily basis, with Instant Enrich turned on to enrich any new accounts upon creation.
Sales Operations is actively working to migrate account enrichment to **RingLead Enrich Premium**. Once the migration is complete, account enrichment will no longer run through the ZoomInfo scheduled job but will instead be handled by RingLead.
