Record a customer day-in-the-life-of (DITLO) video
https://about.gitlab.com/handbook/engineering/#day-in-the-life-of-ditlo-videos
In order to maintain our focus on customer results we conduct at least one recorded interview per quarter with a GitLab user. The interview should help team members who do not frequently interact with users and customers understand how their work positively helps others. The interview may also help team members understand problems faced by users that they may not face themselves.