EVPP KR1: Increase Stages per Active Namespace for accounts less than 90 days old to >1.7
Tracking Dashboard here: https://app.periscopedata.com/app/gitlab/641307/WIP-SPU-SPN-deep-dive?widget=8298110
We are going to drive this KR through two distinct initiatives.
- Growth team's work to explicitly move SPAN
- DevOps Product team work to drive SMAU
Why are we taking this dual approach?
We know that there is a strong correlation between SPAN and SMAU. Having said that the product management team does not have adequate understanding or instrumentation to predict SPAN increase in any meaningful way. At the same time, they have a slightly stronger understanding of SMAU and driving it.
|Diver||How will this investment improve the metric||( A ) Simply increasing adoption of the stage ( B ) Improves stage spanning experience, ( C ) Prioritizes IACV drivers|
|SMAU Increase Estimate||Estimate of SMAU increase over the next 90 days||Should be a link to a header in the issue description|
|Confidence Level||How confident are you in your estimates - should be a link to a header in the issue description||Low (< 33%), Medium (50/50), High (70%+)|
|Why/Hypothesis||Written hypothesis for why the investment will increase the metric||Should be a link to a header in the issue description|
DevOps Product Teams (SMAU)
|Group||Feature||Driver (a,b,c)||SMAU Increase Estimate||Confidence||Why/Hypothesis|
|EXAMPLE: Stage::Group||Add XYZ||A||LINK||LINK||LINK|